| On the Bookshelf: Recent Books by Alumni/ae
Strategic Capital Development
Harvey Kaiser ’58 and Eva Klein • APPA, 2010
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Strategic Capital Development: The New Model for Campus Investment presents a bold approach for planning capital investments from a strategic and long-range perspective. The authors combine their extensive higher education experience to improve capital planning and decision-making, to make a case for a new future model in which they seek to balance idealism with pragmatism.
Harvey Kaiser ’58 is the president and founder of HHK Inc., a consulting firm providing services in architecture, urban planning, and facilities asset management. He served for more than 25 years as a higher education administrator and faculty member at Syracuse University.
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More from the Better Mousetrap
Dick Amsterdam ’59 and Nancy Parsons • The Cheshire Press, 2010
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More From the Better Mousetrap: Tips, Tricks & Tales About Corporate Communications For Small Businesses is a collection of short essays that originally appeared in the marketing newsletter of the Cheshire Group. The short, entertaining essays are organized into 11 chapters, such as “Applied Psychology” and “Branding and Positioning.” Sample essay titles are “It’s a Lousy Idea. I Hate It” and “Lumped Jello... Or You Can Make Things Too Easy.”
Dick Amsterdam ’59 is CEO of The Cheshire Group Inc., a corporate communications company in North Reading, Mass.
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Essence of Materials for Engineers
Robert Messler ’65 • Jones & Bartlett Publishers, 2010
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This text is designed for the introductory, one-semester course in materials science or as a reference for professional engineers. It addresses the relationship between structure and properties as affected by processing in order to obtain all-important required performance. The organization of topics reflects this key interrelationship, and presents those topics in an order appropriate for students in an introductory course. Modern advances in polymers, ceramics, crystals, composites, semiconductors, etc., are discussed with an emphasis on applications in industry.
Robert Messler Jr. ’65, Ph.D. ’71, is professor of materials science and engineering at Rensselaer.
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Picturing the Uncertain World
Howard Wainer ’65 • Princeton University Press, 2009
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Picturing the Uncertain World: How to Understand, Communicate, and Control Uncertainty through Graphical Display explores how graphs can serve as maps to guide us when the information we have is ambiguous or incomplete. Using a visually diverse sampling of graphical display, the author illustrates the many ways graphs can be used and misused as we try to make sense of an uncertain world.
Howard Wainer ’65 is distinguished research scientist at the National Board of Medical Examiners and adjunct professor of statistics at the Wharton School of the University of Pennsylvania.
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